E-commerce Experience Specialist

地区: United Kingdom

州/省: London

城市: London

业务单元: Store Support Centre (SSC)

说明与要求

who we are

lululemon is a yoga-inspired technical apparel company up to big things. The practice and philosophy of yoga informs our overall purpose to elevate the world through the power of practice. We are proud to be a growing global company with locations all around the world, from Vancouver to Shanghai, and places in between. We owe our success to our innovative product, our emphasis on our stores, our commitment to our people, and the incredible connections we get to make in every community we are in.

 

about this team:

Within the Digital team, the E-Commerce function is responsible for creating and executing strategies that deliver a world-class experience for guests on our European websites across 3 languages and multiple currencies:

  • Analyses website performance across the funnel at a country level with the focus on guest experience, driving business objectives, and ultimately conversion rate 
  • Implements actions on the website platform and using 3rd party tools to support trading priorities and to optimize funnel performance
  • Reports on performance at a weekly, monthly and Quarterly basis and identifies future opportunities based on analysis, experience, and understanding of business goals
  • Sets up and evaluates local testing opportunities in partnership with International Centre of Excellence


a day in the life: 

  • Identifies and reacts to trade needs and site analysis on a weekly basis
  • Tune site search behaviour; 
  • Review product sorting rules;
  • Configure Einstein sorting;
  • Manage shopper's sorting controls;
  • Refresh featured products on home page and ensures availability and depth of stock promoted
  • Set up and manage Commerce Cloud Einstein
  • Analyses on-site reviews
  • Sets up and evaluates local testing opportunities:
  • Identifies or intakes from CoE new A/B test opportunities
  • Runs tests and reports back on outcome
  • Reports on performance at a weekly, monthly and Quarterly basis and identifies future opportunities:
  • Tracks and reports against financial and site KPIs on a weekly basis
  • Reviews site and country performance across the funnel on a monthly basis
  • Assists in producing the seasonal meltdown for Product team and partners
  • Reviews outputs from analytics team
  • Advises on inputs to Product roadmap 
  • Coordinates with various E-Commerce functions to ensure smooth running and performance of website
  • Coordinates with other functions for additional support when required 


qualifications:

  • 2+ years’ experience in e-commerce or related spaces
  • Strong analytical approach to identify and understand trends based on data and insight
  • Strong understanding of e-commerce eco-systems and levers to drive performance, with preference for Salesforce Commerce Cloud experience


must haves:

  • Acknowledge the presence of choice in every moment and take personal responsibility for your life.
  • Possess an entrepreneurial spirit and continuously innovate to achieve great results. 
  • Communicate with honesty and kindness and create the space for others to do the same. 
  • Lead with courage, knowing the possibility of greatness is bigger than the fear of failure. 
  • Foster connection by putting people first and building trusting relationships. 
  • Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously. 

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